Case Study: Boosting ROAS and Personalization with AI Marketing Agents for a D2C Skincare Brand Client: Emerging Direct-to-Consumer Skincare Brand Industry: Beauty & Personal Care Objective: Increase Return on Ad Spend (ROAS), reduce Customer Acquisition Cost (CAC), and scale personalized campaign performance Engagement Duration: 2 Months Tools Deployed: Crew AI (Custom AI Agents), Meta Ads, Google Ads, GA4, Klaviyo, Shopify Business Challenge Despite significant investments in paid media, t

Case Study: Enhancing Sales Forecasting Accuracy with Machine Learning for a National Electronics Retailer Client: National Consumer Electronics Retailer Industry: Retail (D2C + Offline) Engagement Timeline: 3 Months Objective: Improve sales forecasting accuracy to optimize inventory planning, marketing efficiency, and annual budgeting Technology Stack: Python, Snowflake, Power BI, Azure ML Business Challenge The client relied on traditional forecasting methods—such as moving averages and ma